QNET, a global wellness and lifestyle company, has concluded a comprehensive product workshop for journalists at the Boulevard Palace Hotel in Monrovia, in a bid to strengthen its relationship with the media and deepen public understanding of its business model and products.
Welcoming the attendees on Friday, May 9, Cheriff Abdoulaye, Deputy Regional General Manager for QNET sub-Saharan Africa, emphasized the company’s on-going commitment to transparency and collaboration with the media.
“It is always refreshing to see our friends and partners in the media. Your role is critical in helping the public understand QNET better and separating the brand from misconceptions,” Abdoulaye said.
The event spotlighted QNET’s multi-faceted media engagement strategy in Liberia. From in-person media briefings to online webinars and one-on-one interviews with global executives, the company said it has made deliberate efforts to open its doors to journalists.
One of the highlights of the engagement was the QNET Media Junket to Malaysia, where select journalists from West Africa are flown to attend the company’s flagship global conference, VCON. “David Yates of the Daily Observer was among the journalists who attended last year, and he got to see our products, meet our global executives, and witness the heart of QNET in action,” Abdoulaye shared.
This year, another Liberian journalist from FrontPage Africa is expected to join their peers in Malaysia to experience QNET first-hand.
According to Abdoulaye, such experiences help demystify the brand and its products.
He did not shy away from addressing the elephant in the room: rampant misrepresentation and scam activities falsely linked to the company.
Abdoulaye expressed deep concern about reports of individuals misusing the QNET name to commit fraud or promising fake jobs and travel opportunities.
“We are not an employment agency. We do not promise guaranteed income or overseas jobs. QNET does not engage in Ponzi schemes or illegal gatherings,” he stressed.
To combat this, he said the company has launched the “QNET Against Scams” campaign across several African markets and intends to extend it to Liberia soon.
Abdoulaye further urged the public to remain vigilant and report any suspicious activity to QNET’s compliance WhatsApp hotline, +233 256 630 005.
He also revealed that QNET has already met with security authorities in Liberia, especially from the Liberia Immigration Service (LIS) and the Liberia National Police (LNP), to help address the situation of its brand’s name being tarnished.
Founded 26 years ago, QNET operates in more than 25 countries, offering life-enhancing products in health, wellness, lifestyle, and education through a direct-selling model powered by e-commerce.
“Our business empowers individuals to pursue their dreams while promoting wellness. Millions have benefited from our platform in over 100 countries,” Abdoulaye added.
For his part, Bernie Gaksch, QNET’s Global Product Trainer, delivered a clear presentation on QNET’s Amezcua Products, including the Chi Pendant 4, E-Guard, Bio Disc, and Bio Light.
He explained that the company has its headquarters in Malaysia and is involved in the manufacturing and promotion of lifestyle and wellness products, which have seen satisfaction across the world.
Gaksch said that those selling QNET’s products earn commission from the sale of products. He emphasized that QNET products have great quality and they are certified by some of the world’s leading standards organizations.
